Do you want to learn real world, practical digital marketing…? You've come to the right place. We've taken an in-depth look at some of the most popular digital marketing courses of this year, and taken a look inside the members areas of each. We've carefully reviewed the material and value included in each course to help you make an informed purchasing decision. Here's our picks for the top 3 digital marketing courses of 2024.
Our Pick (#1)  The Complete Digital Marketing Guide | Also Great (#2) Google Digital Marketing Course | Decent Course (#3) Digital Marketing Specialization Course |
|---|
Our Pick (#1)
Learn how to grow a business online from scratch, work from home as a freelance marketer, how to make money with affiliate marketing, and how to get hired as a digital marketing expert.
10+ Hours Of Content
This course contains 22.5 hours of on-demand video, 35 articles, 8 downloadable resources, and 40+ hands-on exercises.
Course Contents Preview:
- Introduction
- Course Overview
- 4 Best Free Digital Marketing Tools To Go Viral
- Course Resources
- FAQs
- Tips To Finish The Course In Half The Time
- Digital Marketing Demystified In 5 Minutes!
- Market Research
- Market Research Intro
- How To Find “Hungry To Buy” Audiences With 3 Simple Questions
- How To Get Responses To Your Surveys
- How To Analyze Your Survey Results
- How To Get Valuable Feedback Without Sending Surveys
- Market Research – Assignment
- Making A Website
- Why Use WordPress VS Wix, Weebly, Etc.
- WordPress .com VS WordPress.org
- How To Make A Website In 10 Minutes – Simple & Easy
- How To Set Up Your Business Email In Under 5 Minutes
- How To Add Your Domain Email To Gmail
- How To Activate Your Free SSL Certificate In 1 Click
- How To Verify WHOIS Information (Important)
- Assignment – Set Up A Website
- Email Marketing
- Why Market Your Business With Email
- How To Create A Free Mailchimp Account
- Solved: Why Not Just Use Gmail Instead Of Mailchimp To Send Emails…?
- How To Add Opt-ins & Pop-Ups To Your Website For Free
- How To Write Subject Lines That Get Opens
- How To Create An Email Marketing Campaign With Mailchimp
- Email Marketing Analytics
- Assignment – Email Marketing
- Copywriting
- How To Use Artificial Intelligence To Write Faster
- What Is Copywriting…?
- The “AIDA” Formula
- `11 Tips For Writing Magnetic Headlines
- How To Turn Features Into Benefits
- How To Create Irresistible Calls To Action (CTAs)
- How To Write Like How Your Customers Talk
- Assignment – Copywriting
- Search Engine Optimization (SEO)
- Introduction To SEO
- An Overview Of SEO
- 5 SEO Metrics To Measure SEO Performance
- How To Optimize Your Homepage For SEO
- How To Add Your Website To Google Search Console
- How To Improve Website Performance & Speed
- How To Take The Google Mobile Friendly Test
- How To Do Keyword Research: Steps & Strategy
- How To Quickly Brainstorm 1,000s Of Keyword Ideas
- How To Narrow Down Your Keyword List (Updated)
- How To Assess Keyword Competition & Choose Target Keywords
- How To Write Title Tags Search Engines Love
- How To Skyrocket Clickthrough Rates With Meta Descriptions
- How To Appear In The Google Image Search Results
- Copy Optimization: Headings, Tags, Outgoing & Internal Links, Etc.
- The Types Of Backlink That Really Matter (And How To Get Them!)
- How To Maximize Links For Your SEO Campaigns
- How To Create Content That Generates Links & Social Shares (On Autopilot)
- How To Leverage Authority Websites & Top Of The Search Results
- The Poster Boy Formula – Build Traffic, Backlinks & Valuable Relationships
- Student Q&A #1
- Student Q&A #2
- Local SEO: How To Rank Your Local Business In Google
- Assignment – SEO
- Quiz – SEO
- YouTube Marketing
- YouTube Marketing Overview
- How to Create a YouTube Channel (Personal or Brand)
- The Best YouTube Tool Ever Made
- How to Increase YouTube Subscribers by 400%
- YouTube Marketing – 3 Simple Strategies
- Video Gear – What The Instructor Uses
- How To Record & Edit Your First YouTube Video
- How to Find Video Ideas With Competitor Analysis
- How To Find Video Ideas With Keyword Research
- How To Rank Videos Higher With YouTube SEO
- How to Add Custom Thumbnails To Get More Views
- How to Make Eye-Catching Thumbnails for FREE
- How to Make A YouTube Banner for Free
- How To Add YouTube Cards To Get More Views
- How to Add YouTube End Screens To Get More Views
- How to Use YouTube Comments To Get More Views
- How To Monetize Your YouTube Channel
- How to Use YouTube Analytics To Get More Views
- Assignment – YouTube Marketing
- Facebook Marketing
- Why Market Your Business on Facebook…?
- Facebook Page Setup
- Facebook Icon & Cover Image
- Facebook – What to Post?
- 8 Tactics To Get Your First Page Likes
- Secret Way To Boost Page Likes
- Facebook Competitions / Contests
- Facebook Groups
- Facebook Live
- Manage Multiple Facebook Pages
- Facebook Comments & Reviews
- Update: Facebook Reviews Are Now Recommendations
- Facebook Insights
- Solved: What's The Difference Between Likes, Follows & Fans, Followers…?
- Assignment – Facebook Marketing
- Assignment – Facebook Marketing
- Twitter Marketing
- Twitter Marketing – What You Will Learn…?
- Twitter Profile Setup
- Twitter Accounts To Follow
- Twitter Profile Optimisation
- Twitter Features
- Twitter – What to Post..?
- Twitter Followers
- Twitter Hashtags
- Twitter Polls
- Pinned Tweets
- Twitter Customer Acquisition
- Twitter @Mention Influencers
- Twitter On Your Website
- Twitter Analytics
- Assignment – Twitter Marketing
- Quora Marketing
- Why Market Your Business On Quora…?
- Quora Marketing Strategy
- Quora Account Setup
- Quora Account Optimization
- Building A List Of Questions to Answer
- Solved: Why Is Quora Hiding The Questions Stat Fields…?
- Format Your Answers For Maximum Clicks
- Quora Promotion
- Find Blog Post Ideas With Quora
- Quora Business Page Setup
- Quora Analytics
- Assignment – Quora Marketing
Also Great (#2)
Learn the fundamentals of digital marketing and eCommerce. Gain the skills needed to land an entry-level job. Build eCommerce stores, analyze online performance, and grow customer loyalty.
10+ Hours Of Content
173 hours of on-demand video over 6 months. Unlock a shareable certificate you can add to your LinkedIn profile at the end of the course.
Course Contents Preview:
- Foundations Of Digital Marketing & eCommerce
- Digital Marketing & eCommerce Explained In-Depth
- Job Responsibilities Of An Entry-Level Digital Marketer / eCommerce Specialist
- Marketing Funnels Mastery
- Creating A Bullet-Proof Digital Marketing Strategy
- Attract & Engage Customers With Digital Marketing
- Proven Strategies To Build Brand Awareness
- Search Engine Optimization Mastery
- Optimizing Website Content For SEO
- Search Engine Marketing (SEM) Overview
- From Likes To Leads: Interact With Customers Online
- Social Media Marketing Explained
- Creating A Bullet-Proof Social Media Marketing Strategy
- Social Media Listening & Engagement
- Social Media Analytics & Reporting
- Writing & Designing Engaging Content For Social Media
- Think Outside The Inbox: Email Marketing
- Email Marketing Mastery
- Writing Effective Email Copy, Subject Lines & Preview Text
- Testing & Executing Email Campaigns (How To Optimize Them)
- Measuring & Analyzing Email Campaign Results
- Assess For Success: Marketing Analytics & Measurement
- Understanding What Quantifies A Successful Marketing Campaign
- Evaluating Metrics Against Performance Goals: Making Adjustments To Marketing Strategy
- Creating Presentations & Reports For Shareholders
- Make The Sale: Build, Launch & Manage eCommerce Stores
- Winning eCommerce Strategies & Practices
- eCommerce Platform Mastery
- Creating An Engaging Customer Experience (Best Practices)
- Publishing A Live Shopify Store
- Satisfaction Guaranteed: Develop Custo
- Proven Strategies To Win Customer Loyalty (Increase Long-Term Revenue)
- Managing Client Relationships & Measuring Satisfaction
- Preparing & Applying For Interviews & Jobs
- How To Create A Winning Marketing Portfolio
Decent Course (#3)
Learn in-demand marketing skills from industry experts. Master tools with hands-on projects. Develop a deep understanding of digital marketing key concepts. Earn a career certificate from the University of Illinois.
10+ Hours Of Content
145 hours of on-demand video lessons split through 7 different courses. Get a degree from a real college at the end of the course that you can use to land a digital marketing role!
Course Contents Preview:
- The Digital Marketing Revolution
- How Digital Marketing Has Changed Advertising Forever
- Key Differences Between Analog & Digital Marketing
- Case Studies From Industry Experts
- Critical Thinking Skills For Digital Marketing
- Real World Strategies For Successful Online Marketing
- Marketing In A Digital World
- Understanding Digital Marketing Tools
- How Consumers Interact With Online Marketing
- Product Promotion, Placement & Pricing
- Enhancing Your Digital Marketing Efforts
- Digital Marketing Analytics In Theory
- Winning Analytics Methods Used By Marketing Experts
- Frameworks & Measuring Consumers' Digital Actions
- Evaluating & Choosing Appropriate Web Analytics Tools & Techniques
- Unique Measurement Opportunities & Challenges
- Digital Marketing Analytics In Practice
- Planning, Collecting, Analyzing & Reporting Data Step By Step
- When To Use Which Web Analytics Tools
- Using Tools To Collect Data (Performing Bulk Downloads, Tapping APs, Scrapping Webpages)
- How To Easily Visualize Data
- Digital Media & Marketing Principles
- Using Strategic Communication Through Marketing
- Communicating To Make The Sale
- Proven Digital Marketing Strategies
- Artificial Intelligence In Marketing: The Next Big Thing
- Digital Media & Marketing Strategies
- Planning Your Digital Marketing Campaign: A Holistic Approach
- Developing A Powerful Content Marketing Strategy
- Mixing Paid, Earned, Owned & Social Media For Success
- Social Media: Viral & Influencer Campaigns
- Identifying & Managing Risks In Digital Marketing
- Digital Marketing Capstone
- Executing A Digital Marketing Campaign Through Online Simulation
- Reviewing Products, Pricing, Margins & Historical Sales
- Researching Winning Keywords
- Creating A Targeted Ad Campaign
- Designing Landing Pages
- Search Engine Optimization
- Cresting & Executing Email Campaign
- Analyzing KPIs (Revenue, Profit, Traffic & Conversions)
- Improving Your KPIs In Round Two